Cookie Policy

Cookies are small text files that a website stores on your browser or device. They are widely used to make websites work, remember your preferences, or gather analytics data.

Only if you accept analytics in the consent banner. Declining, or leaving the banner unanswered, means no cookies are set — first-party or third-party.

If you accept, Google Analytics 4 and LinkedIn Insight Tag load and set the cookies listed in section 4. Our own self-hosted analytics and Cloudflare Web Analytics never set cookies, with or without consent.

To remember your display preferences and consent choice within a single browser, we use browser localStorage — not cookies. localStorage data never leaves your device unless you explicitly consent to analytics (see section 5).

We store the following values:

— arcm-theme: your chosen colour scheme (dark or light mode).

— arcm-lang: your chosen language (English or Dutch).

— arcm-cookie-consent: your analytics consent choice (accepted or declined).

These values are purely functional or consent-related. They can be cleared at any time by clearing your browser's site data.

We use the following third-party services on this website:

— Google Fonts (Inter typeface): loaded via Next.js's built-in font optimisation, which downloads and self-hosts the font files at build time. No requests are made to Google's servers when you visit our site. Your IP address is not shared with Google.

— Cloudflare Web Analytics (always on): cookieless traffic measurement built into our hosting's edge network. Sets no cookies and stores no personal data — always active regardless of your consent choice.

— Google Analytics 4 (only if you accept analytics): sets cookies including _ga and _ga_<container-id> to measure site traffic. Loaded only after consent.

— LinkedIn Insight Tag (only if you accept analytics): sets cookies including bcookie, li_sugr, UserMatchHistory, AnalyticsSyncHistory, and lidc to measure campaign performance and enable LinkedIn ad reporting. Loaded only after consent.

We do not embed social media widgets, YouTube videos, Google Maps, advertising networks, or any other third-party service beyond those listed above.

We run a self-hosted analytics system, and — only if you accept — Google Analytics 4 and LinkedIn Insight Tag, to understand how visitors use the site and how our campaigns perform. All of this only activates if you click 'Accept analytics' in the consent banner.

Our self-hosted analytics record: the page visited, your country (derived from a Cloudflare header — your IP is never stored), device type (mobile, tablet, or desktop), browser language, colour scheme preference, and the referring URL if one exists. This data lives on our own database (Neon Postgres, hosted in EU West) and is never shared with third parties.

Google Analytics 4 and LinkedIn Insight Tag are operated by Google and LinkedIn under their own privacy policies and receive standard analytics/advertising signals (page views, device/browser data, and — for LinkedIn — that you visited from a LinkedIn-referred session) once you accept.

Legal basis: Article 6(1)(a) GDPR — your explicit consent for all cookie-setting analytics.

Our contact section provides a direct email address and phone number. No contact form is present on this website. If you choose to email us, we receive and store your email address solely to reply to your enquiry — in line with our Privacy Policy.

You can withdraw your analytics consent at any time by clearing your browser's site data (Settings → Privacy → Clear site data). This removes the arcm-cookie-consent key, and Google Analytics/LinkedIn cookies plus self-hosted analytics will stop on your next visit.

For any other data rights (access, erasure, portability), email us at info@arcmedium.io.

We may update this cookie policy if we introduce new features. The latest version is always available on this page. Last updated: July 2026.